Effective Date：【March 1, 2025】
Last Updated：【March 1, 2025】
Welcome to Vidu! This Privacy Policy (hereinafter referred to as the "Policy") explains how Vidu collects, uses, discloses, and protects your personal information when you use our Services. It also outlines your rights regarding your personal data and the legal protections available to you.
Please read this Policy carefully. By accessing or using our Services, you confirm that you have read, understood, and agreed to this Policy in full. If you do not accept this Policy, please refrain from using our Services.
Unless otherwise defined in this Policy, all capitalized terms shall have the same meanings ascribed to them in the Terms of Service.
To keep up with changing legislation, best practice and changes in how we process personal information, we reserve the right to modify, add, or remove portions of this Policy at our sole discretion. Any updates will be reflected in the “Last Updated” date. If the modifications materially impact how we collect, use, or disclose your information, we will use reasonable efforts to notify you. However, it is your responsibility to review this Policy periodically for updates. Your continued use of the Services after the publication of any updated Policy constitutes your acceptance of the changes.
Children under the age of 13 (or the applicable minimum age in your jurisdiction) are strictly prohibited from using the Services, and we do not knowingly collect or process their personal information. If you are at least 13 years old but have not yet reached the legal age of consent for data processing in your jurisdiction, you may only use the Services with the verifiable consent of your parent or legal guardian. In the event that we become aware of any unauthorized collection or processing of personal information from a child under the applicable minimum age, we will take reasonable steps to delete such information. Parents or legal guardians who believe that their child's personal data has been collected without authorization may contact us to request its removal.
The Policy is written in English but is made available in multiple languages through translations. We strive to make the translations as accurate as possible to the original English version. However, in case of any discrepancies or inconsistencies, the English language version of the Policy shall take precedence. You acknowledge that English shall be the language of reference for interpreting and constructing the terms of the Policy.
When you access or use the Services, we may collect certain categories of personally identifiable information (collectively, “Information”) from various sources.
2.1. Information You Provide to Us
Some features of the Services require you to provide specific information directly. While you may choose not to provide certain details, doing so may limit your ability to access or use those features. The information you provide through our Services includes：
Contact Information. Basic details such as your name, address, phone number, and email. We use this information as necessary to fulfill our contractual obligations to provide the Services and to communicate with you, including, where required and with your consent, sending promotional materials or information about products and services that may interest you.
Account Information. Your name, username, email, and password. This information is necessary to create and maintain your account, secure access, and fulfill our contractual obligations to provide the Services. If you register an account, you are responsible for keeping your credentials secure and should not share them. If you sign up or log in through a third-party platform (e.g., Apple, Google, or social media accounts), we may receive authentication details and certain profile information from that platform in accordance with their privacy policies. If you suspect unauthorized access to your account, please notify us immediately.
Payment Information. Payment details, such as credit or debit card information, trade record and billing address, are collected through a third-party payment processor. This information is used solely to process transactions and fulfill our contractual obligations to provide the Services.
Services Interaction Information. Content you create, input, upload, or submit through the Services, including questions, prompts, generated output, and collections or pages you create. Depending on the nature of this content and its association with your account, it may contain personal information. We process this information as necessary to fulfill our contractual obligations to provide the Services. If you submit photos or videos of individuals, we may collect facial data or other biometric images contained within that content, where permitted by applicable law, for the purpose of providing and improving the Services. If you choose to make content public or share it with third parties, it may be stored, displayed, reproduced, published, or otherwise used or disclosed without your consent and may or may not be attributed to you.
Other Information You Provide. Any additional details you choose to share in communications with us, such as messages sent through the Services, or private messages exchanged between users within the Services. This information is collected when necessary to perform our contract with you, provide customer support, ensure the security of the platform, or enforce our terms of service.
2.2. Information We Collected Automatically
When you use our Services, certain Internet and electronic network activity information is automatically collected and recorded. This includes：
Device and Log Information. We collect details about the device you use to access our Services, such as device type, operating system, network provider, settings, and unique identifiers. Additionally, our servers automatically record certain information (“Log Data”), including your Internet Protocol (IP) address, browser type and settings, activities on websites that integrate Vidu features, and the date and time of your interactions with our Services.
Cookies and Tracking Technologies. We use cookies and similar technologies to collect and store Log Data, such as language preferences and other settings, ensuring a consistent user experience across visits. For more details, please refer to our Cookie Policy.
Usage and Preferences. We analyze your interactions with our Services—such as search queries, text added in descriptions, and data from our partners and advertisers—to make inferences about your interests and preferences. We also record your choices in settings, including language and notification preferences, to enhance your experience and personalize the Services.
Location Information. We may estimate your general location based on your IP address. Additionally, metadata from uploaded photos may contain location details.
2.3. Information We Collected From Other Sources
We may obtain information about you from external sources, including third parties that provide data directly to us and those you choose to share information with. This includes：
Analytics Information. Information from analytics providers that help us understand user interactions and improve our Services.
Advertising Information. Information from consumer marketing databases and data enrichment companies, used to personalize advertising and marketing.
Partner Information. Information from business partners that offer free or discounted access to our Services or promotions.
Third-Party Platform Information. When you link third-party platforms (e.g., Google, Apple) to your account, we collect necessary details like your name, profile picture, and email address to maintain your account and provide Services.
Public Information. Publicly available data from online sources, articles, and other public records used as needed to fulfill our contract with you.
We use your Information for various purposes based on the type of Information collected and your interactions with our Services. These purposes include:
Providing the Services. We use your Information to support Vidu’s core functionalities, including generating and saving ongoing User Content, managing your preferences, and responding to inquiries. We may also send you product updates, useful tips, and editorial content related to digital creativity to enhance your experience.
Communicating with You. We send service-related notifications, including account updates (e.g., subscription renewals and expirations), security alerts, and other important messages via email, in-app notifications, or push notifications. You can manage push notification preferences in your device settings.
Improving Services and Business Operations. We analyze usage trends, evaluate the effectiveness of promotions, and enhance product features, marketing strategies, and user experience. This includes conducting research, monitoring performance metrics, and optimizing Vidu’s overall functionality to better serve our users.
Enhancing Security and Preventing Fraud. We use your Information to identify, investigate, and mitigate security risks, fraudulent activities, and unauthorized access. Our security measures include monitoring potential threats, conducting risk assessments, and taking necessary actions to prevent malicious or illegal activities while complying with industry standards.
Marketing and Promotions. With your consent or based on your marketing preferences, we and/or our third-party partners may use your Information for promotional activities. If you express interest in our Services, subscribe to marketing updates, or contact us, we may send you relevant communications. Where required by law, we obtain your consent or provide an opt-out option.
Other Business Purposes. We may process your Information for additional operational needs consistent with its collection context, ensuring alignment with our business objectives and legal obligations.
We may share your Information with third parties as described in this Policy, including the following categories:
Company Group. We share your Information with our affiliates and entities within our corporate group for internal administration, operational support, and to fulfill our contractual obligations to you. This is in our legitimate interest to efficiently manage our business and provide seamless Services.
Vendors and Service Providers. To assist us in meeting business operations needs and to perform certain services and functions, we may disclose Information to vendors and service providers, including providers of hosting services, customer service vendors, cloud services, content delivery services, support and safety monitoring services, email communication software, web analytics services, payment and transaction processors, and other information technology providers. Pursuant to our instructions, these parties will access, process, or store Information only in the course of performing their duties to us. Specifically, we may share certain types of data with the following third-party service providers:
| Service Provider | Purpose | Privacy Policy |
|---|---|---|
| NetEase Review | Used for content review | https://dun.163.com/clause/privacy# |
| Sensors Data | Used for user behavior data analysis | https://www.sensorsdata.cn/compliance/privacy.html# |
| AWS | Data storage | https://aws.amazon.com/compliance/data-privacy/?nc1=h_ls |
| ActiveCamp | Used for notifications | https://www.activecampaign.com/legal/privacy-policy |
| Shumei | Used for user content review | https://www.ishumei.com/legal/cn/privacy.html |
| Stripe | Used for payment processing | https://stripe.com/zh-us/privacy |
| Apple Pay | Used for payment processing | https://www.apple.com/legal/privacy/data/en/apple-pay/ |
| Google Pay | Used for payment processing | https://policies.google.com/privacy |
| Adjust | Used for user behavior data analysis | https://www.adjust.com/terms/privacy-policy |
| OneSignal | Used for notifications | https://onesignal.com/privacy_policy |
Other Third Parties, Including Other Users. We may disclose your Information to third parties at your request or direction. This includes interactions through social media widgets, third-party login integrations, purchases made via the Services, email or calendar account interactions, or when you choose to share content or make outputs visible to others. Such sharing is based on contractual necessity, our legitimate interest in providing integrated Services, or your explicit consent.
Advertising Partners. We work with third-party advertising partners who display ads on our Services or assist in ad delivery.
Professional Advisors. We may share Information with auditors, legal counsel, accountants, and other professional advisors as necessary for compliance, financial reporting, and business operations.
Business Transactions. In the event of a corporate restructuring, merger, asset sale, acquisition, bankruptcy, or similar transaction, we may share your Information with relevant third parties involved in the process. This is in our legitimate interest to ensure business continuity and compliance with legal obligations.
Legal Compliance and Security. We may disclose your Information to comply with applicable laws, regulatory requirements, law enforcement requests, judicial orders, or legal proceedings. Additionally, we may share Information to enforce our Terms of Service, prevent fraud, and protect the security and integrity of our business, employees, and users. This is in our legitimate interest to safeguard our Services and ensure compliance with legal obligations.
We process your Information only when we have a valid legal basis as defined under applicable data protection laws. These legal bases include:
Performance of a Contract. We process your Information when it is necessary to fulfill our contractual obligations to you or to take pre-contractual steps at your request.
Legitimate Interests. We may process your Information when we, our affiliated companies, or third parties have a legitimate business or commercial reason to do so, provided that such processing does not override your rights and interests.
Legal Obligations. Certain laws and regulations require us to process specific types of Information to ensure compliance with legal, regulatory, and law enforcement obligations.
Your Consent. In limited circumstances, we process your Information based on your explicit consent, such as for direct marketing purposes when you have not previously interacted with our Services. Where consent is required, you have the right to withdraw it at any time.
Vidu operates globally and may transfer Information across borders, including within the Vidu group and to third-party service providers or selected partners. These entities may store, process, or access your Information in jurisdictions that may have different data protection laws and regulatory frameworks than your country of residence, potentially offering a lower level of protection.
We implement appropriate safeguards in compliance with applicable laws to ensure the security and confidentiality of your Information. Information transfers are conducted based on lawful grounds, such as user consent or contractual necessity, as required by local regulations. By using Vidu, you acknowledge and consent to the transfer, storage, and processing of your Information in these jurisdictions for the purposes outlined in this policy.
For individuals in the European Economic Area (EEA), Switzerland, the United Kingdom, Serbia, and other jurisdictions with similar data protection requirements, Information may be transferred outside these regions. To ensure adequate protection, we rely on the European Commission’s Standard Contractual Clauses (SCCs), which provide legally recognized safeguards for cross-border data transfers.
These Services may contain links to third-party websites or services. We are not responsible for the privacy practices of these services and disclaim any liability for their content. We recommend reviewing the privacy policies of any linked third-party services to understand how they handle your Information.
Your Information is stored in Singapore and protected in accordance with applicable data protection laws and security safeguards. We employ organizational, technical, and administrative measures to prevent unauthorized access, destruction, loss, alteration, or misuse, making reasonable efforts to maintain a security level appropriate to the associated risks. However, no data transmission or storage system can be entirely secure.
To help safeguard your Information, we encourage you to take precautions, such as using a strong password, protecting it from unauthorized use, and avoiding the reuse of login credentials across multiple services. If you suspect any security issues related to your Account, please contact us immediately.
We retain your Information for as long as necessary to provide the Services to you or for a period in which we reasonably anticipate continuing to do so. Even after you close your Account or we cease providing Services directly to you, we may retain your Information to comply with legal and regulatory obligations, support fraud monitoring, detection, and prevention, and fulfill tax, accounting, and financial reporting requirements. Any retention of your Information is carried out in accordance with applicable laws, including relevant limitation periods and record-keeping obligations.
Depending on your jurisdiction, you may have certain rights regarding your Information. These rights are not absolute, and we may decline requests as permitted by applicable law.
Right to Access/Know. You may have the right to request access to the Information we hold about you or to obtain details regarding our collection, use, and disclosure of such Information, including the categories of Information collected or disclosed for a business purpose.
Right to Delete. You may have the right to request the deletion of the Information we maintain about you, subject to legal exceptions.
Right to Correct. You may have the right to request the correction of inaccurate Information we hold about you.
Right to Data Portability. You may have the right to receive a copy of the Information we hold about you and request its transfer to a third party, where technically feasible.
Right to Restrict Processing. You may have the right to request that we restrict, suspend, or cease the processing of your Information under certain circumstances.
Right to Object. You may have the right to object to our processing of your Information, including for direct marketing purposes.
Right to Withdraw Consent. Where we rely on your consent to process your Information, you may withdraw such consent at any time by contacting us. Withdrawal of consent does not affect the lawfulness of processing conducted prior to such withdrawal and may impact our ability to provide certain services to you.
You may also opt out of receiving personalized advertising or marketing communications by contacting us at the email address provided below.
We will not discriminate against you for exercising any of these rights. However, we may require identity verification, such as providing your email address and a government-issued ID, before processing your request.
You may designate an authorized agent to submit requests on your behalf through a written authorization or a valid power of attorney. Before processing such a request, we may require the agent to provide proof of authorization, and we may also request direct identity verification from you.
Please feel free to contact us if you have any questions about our Privacy Policy. You may contact us by sending an email to support@vidu.com .